About us

We Channel is a privately owned marketing and distribution company; which market and distribute supermarket
food items and beverages from both the domestic and overseas markets. Our management team has over three
decades of FMCG experience in the field of marketing and distribution by utilizing advanced technologies along
with our professional relationships.

Our primary focus is to supply and distribute consumer goods to retail outlets, street corner outlets on food &
beverage items. The company has grown rapidly since then and now employs over 50 people with warehouses
and offices in the main economic location of Yangon. We are now serving over 1,200 outlets and planning to
expand strategic branches in Mandalay and Mawlamying in the near future.

We have established and developed highly professional teams in sales & marketing, logistic warehousing and
distribution operations with the focus on providing optimal services to our customers. At the same time, we have
a strong relationships with most of the major supermarket chains and independent retail outlets in the key cities.

We continue to source and introduce new consumer products, which we feel have the potential to impact on the
Myanmar market and educate the consumers. We have all the necessary experience, knowledge and capital to
ensure the success of our suppliers.

Our Vision

  • To be the leading marketing and distribution company in Myanmar by working progressively toward redefining the distribution process by effective procurement and technology solutions to meet the ongoing market demand.
  • Effective inventory management to deliver value added to our customers.
  • Human resources development and strengthen their abilities and capabilities for their professional and personal development.
  • Effective logistic and operational planning to ensure availability of the goods, product knowledge and value-adding to a profitable working relationship. 

Our Values

  • Integrity: We remain independent, striving to maintain the highest level of trust, integrity and professionalism.
  • Accountability: We accept responsibility for our product and services, upholding the highest professional standards by evaluating and measuring our results against stated performance measures and targets.
  • Teamwork: Our success depends on working together and fostering an inclusive and mutually supportive environment. Our work environment encourages collaboration, innovation, flexibility and continuous learning.
  • Communication: We clarify expectation up front and communicate openly, honestly, and accurately with our associates and stakeholders. We look for was to improve ourselves and seeking, giving both praise and constructive feedback.
  • Respect: We promote diversity through out our organization. We value and respect the view of others.

We Channel
 Marketing & Distribution Co.,Ltd.

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